Data Captain Services to the Publishing Industry

Publishing Services Overview

Data Captain's publishing team are experienced and professional business to business communicators. Our team is highly trained to contact your readership qualify, confirm and register to audit standards. All our controlled circulation scripts and screen shots are verified to ABC or BPA before work commences on your circulation project. Conversion rates vary depending on the type and age of data however we manage all campaigns efficiently to ensure maximum ROI.

Our Services includes:

• Controlled circulation activity
• Subscription sales campaigns
• Lapsed subscription renewals
• Free to paid conversions
• Membership renewal campaigns
• Readership/Member Surveys
• Market Research Projects
• List Cleansing
• B2B List Brokers

Controlled Circulation Services

In controlled circulation reader registration, data is precious and your deadline critical. Data Captain are one of the UK's leading providers to the publishing industry, we pull out all the stops to manage tight deadlines and can scale up for rapidly when you need us to deliver a volume of registrations quickly.

We provide technologically advanced reader registration services which include:

• Our bespoke dialing platforms and extensive experience ensure the highest conversion rates from your database.

• We provide a unique e-mail sending capability and web hosted subscription form that can double the response from a controlled circulation campaign.

• Our knowledgeable and experienced publishing team work hard to ensure we do everything we can to secure every last reader registration out of your database that is possible.

• All campaigns are signed off by the ABC or BPA prior to starting any telemarketing in order to be sure that the project complies with their audit rules.

• We have a proven track record of working with database management agencies, such as WDIS. This means our data exports and data handling is highly competent.

• Compliance – we find that queries are always best resolved with a full call recording of the call itself, so we digitally record and archive every call, ensuring peace of mind and cast iron audit compliance, with WAV files available on request.